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Update: President Obama's Campaign Begins Accepting Text Message Donations

Submitted by mrober@publicam... on Thu, 08/23/2012 - 18:49

The Obama campaign has announced that it will begin accepting text message donations this week. After negotiating with most of the big wireless companies, including Verizon Wireless and Sprint Nextel Corp, they were able to reach an agreement that would allow a new influx of small donations via mobile devices. Republican Presidential candidate Mitt Romney is likely to follow suit.

Public Campaign has long supported the notion of text message campaign contributions and we applaud President Obama’s campaign for expanding the opportunity for participation by empowering small dollar donors. “Thanks to their small size and spontaneity, text donations could empower smaller donors in a campaign marked by six-figure donations to outside groups to fund what is likely to be the most expensive U.S. election in history,” Reuters reported.

“With wealthy special interests drowning out the voices of hardworking Americans, text message donations can enhance the role of small donors in our political process, and combined with a small donor matching system like the Fair Elections Now Act, serve as a megaphone for the masses,” said Aaron Scherb, Legislative Program Manager at Public Campaign.

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